New Telegram mini-apps will be so convenient users won’t know it’s crypto
Telegram’s 900 million users will be able to make peer-to-peer interactions seamlessly as the messaging app incorporates mini-apps and the Tether (USDT) stablecoins. Many users will interface with crypto for the first time and not even notice it.
Developers will also benefit as they launch ecommerce, paywalled content, games and other business activities on top of The Open Network’s (TON’s) layer-1 blockchain more smoothly thanks to the stablecoin, TON Foundation director of investments Justin Hyun told Cointelegraph’s Ezra Reguerra at the Token2049 conference in Dubai. Telegram is also continuing the rollout of its TON-based wallet.
The launch of Tether on TON “really unlocks the creator economy that is already happening in TON and Telegram” as users “no longer need to jump through the barriers of having to acquire a different type of crypto or token,” Hyun said. He added:
“The most interesting use cases are the ones that engage in social viral mechanics. So there are games that are being created on a daily basis that are powered through Telegram mini-apps.”
Those products will be available without downloading outside apps. The advantages of that are clear. Hyun gave the Catizen game as an example. When the developers came to TON from a different blockchain, they gained 2 million users in two months, compared to 600,000 in a year and a half previously.
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Other social media are highly regionalized. “We have seen the rise of super apps which were not able to break through the barriers,” Hyun said, pointing to WeChat in China, Line in Japan and KakaoTalk in South Korea. TON’s global reach and native USDT remove the need for local payment gateways. Tether also makes it possible for Telegram to circumvent the payment restrictions imposed by Google and Apple.
TON is thus returning to the original vision that was scuttled by the inability of The Open Network to hold an initial coin offering in 2020 due to United States Securities and Exchange Commission’s opposition, Hyun said. The TON Foundation was created in 2021 by open-source developers who took over the project.
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