President Biden campaign team is hiring a master of memes
President Joe Biden’s reelection campaign team is looking for an expert in memes in an apparent effort to win over Gen Z voters.
The Biden for President (BFP) campaign posted a job position for a “Partner Manager” with a successful candidate responsible for initiating and managing “day-to-day operations in engaging the internet’s top content and meme pages.”
Biden’s camp will pay its Wilmington, Delaware-based meme manager between $65,000 to $85,000 a year which is slightly above average for digital marketer’s pay in the United States, according to Indeed.
According to the job description, the main task of the Biden memer would be to manage relationships with digital media companies, podcasters, and “meme pages across a number of social media platforms.”
Biden’s team has dabbled in memes before, his campaign embraced the “Dark Brandon” laser eyes meme in early 2022 in an attempt to cast the 81-year-old as internet-savvy.
In February, Biden was asked about the Dark Brandon meme by Seth Meyers on his Late Night show. He replied, “I resent the hell out of it,” before donning a pair of dark aviators.
Biden again donned the sunglasses and referenced the persona to cheers from the audience at an April White House Correspondents’ Dinner.
Dark Brandon made an appearance at the White House Correspondents’ Dinner. pic.twitter.com/lNfWrNXj0i
— President Biden (@POTUS) April 30, 2023
Related: Joe Biden posts ‘laser eyes’ meme after Super Bowl — but it’s not about Bitcoin
The move appears to be the latest effort from the oldest-ever U.S. president to woo a younger generation of voters.
Many Democrats have also seemingly U-turned their stances on crypto following presidential candidate Donald Trump advocating for them in an apparent bid to garner votes.
On the other side of the political lines, Trump is no stranger to memes. His August 2023 mugshot went viral after being processed at Fulton County Jail for his fourth indictment.
His campaign team jumped on the opportunity and immediately started selling T-shirts, mugs, and merchandise with the image and dropped a “MugShot” nonfungible token (NFT) collection in December.
In early May, the Trump-themed MAGA memecoin rallied after his pro-crypto comments.
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